Burberry have added another accolade to their already impressive collection. The luxury brand Burberry are now the most successful luxury brand on Facebook with a staggering 10 million fans on the social networking site. With nearly 700,000 followers on Twitter and their own YouTube channel where exclusive content is regularly updated the success of the Burberry brands social media strategy is set to continue.
The hotly anticipted Burberry Spring Summer 2012 campaign has just launched and its amazing! The Burberry Spring Summer 2012 campaign, stars My Week With Marilyn star Eddie Redmayne and Cara Delevingne - We are in style awe! The Burberry brands loyal fans are all poised to get their Burberry fix whether that be via Facebook, Twitter or YouTube - get set for Burberry mania!!
Burberry Spring Summer 2012 Campaign with Eddie Redmayne and Cara Delevingne
All this Burberry loyalty doesn't go un-appreciated and perhaps this is one of their unique stand out points to their impressive Social Media strategy. When it was announced that Burberry had reached 10 million fans on Facebook the Burberry Facebook community was treated to a video message from Burberry Chief Creative Officer Christopher Bailey and within days later the Burberry Facebook page had accrewed a further 160,000+ fans!
What makes Burberrys approach to Social Media so different? They have decided to break the luxury fashion brand mould. Where most luxury brands promote in close knit fashion communities Burberry were the world's first fashion house to post images from its AW show on Twitter before the models had stepped out onto the catwalks. Therefore giving their fans and the public the chance to see the images before the celeb packed front row at the fashion show!
Burberry Spring Summer 2012 Campaign Featuring Eddie Redmayne and Cara Delevingne
Burberry are a true inspiration, not only for their infamous designs and campaigns but also for their cutting edge social media strategy. So tell us, how will you be getting your Burberry fix?